Say Yes to Dallas
The Dallas Regional Chamber created “Say Yes to Dallas” as a new talent attraction campaign showcasing Dallas as a great place to start or continue a career, to raise a family, and to experience a high quality of life in one of the most vibrant and affordable markets in the nation.
Client:
Dallas Regional Chamber of Commerce
Services:
Pre-Production, Video Production, Photography, Post-Production
Genre:
Lifestyle, Fashion, Web Series
Client Website
The Project
We had the pleasure of producing the “Hidden Gems” series as part of the SYTD campaign. This series spotlights the stories of 6 talented fashion entrepreneurs local to the Dallas metroplex.
The Process
We partnered with local Dallas Influencer, Leah Frazier to take a deep dive showcasing the stories of local entrepreneurs who are on leading edge of the fashion world. The city of Dallas is an important part of their journey so our vision was to film in some iconic areas of the city. Since this was a mini-series, an important part of the project was creating an intro for each video which we developed from a combination of graphics and b-roll footage.
The Result
With a combined view count of over 10k this series continues to be one of the most watched series on the SYTD social outlets. We can’t wait to develop and produce the next series of Say Yes to Dallas.
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